- Teacher: Shelly Carson-Gainer
- Teacher: Mike Phillips
- Teacher: Shelly Carson-Gainer
- Teacher: Jeffrey Smith
- Teacher: Shelly Carson-Gainer
To register, please visit: https://www.cftnow.org/courses/marketing/
For questions about the course or registration, please contact Emily Laroche at emily@cfteducation.org.
This Marketing course is ACE recommended for College Credit Transfer!
The primary objective of this Marketing course is to provide materials that not only introduce the student to the field of services marketing, but also acquaint the student with specific customer service issues. The business world now demands, in addition to traditional business knowledge, increasing employee competence in customer satisfaction, service quality, and customer service – skills that are essential in sustaining the existing customer base.
Textbook chapter topics include:
Audience: Students who have not had a formal course in marketing and who wish to increase their understanding of all facets of marketing.